If I cannot balance the intake air to outlet air, for effective ventilation, should I have more intake or more outlet air flow?
I'm not sure what you're asking. For steady-state air flow, the intake air flow rate will match the exhaust. It has to - if they don't match, the pressure inside the boat will be increasing or decreasing, but sooner or later (sooner, really), they'll match again.
If the intake is restricted severely, the exhaust fan will simply not be able to move as much air as it would with an unrestricted intake - fans have a performance curve where flow rate depends on flow resistance, or static pressure difference across the fan. Induced draft ventilators work the same way, including cowl vents on dorades.
Some folks use two powered vents, one intake and one exhaust, but if you have adequate passive intake area (like around the sliding hatch/companionway hatch boards, which is rarely gasketed), you'll probably get more bang for the buck by exhausting both. But that also depends on what the air is doing and how the boat is oriented to the prevailing winds. If a lot of air is escaping around the hatch board/hatch interface when at anchor or at the dock already, due to that area being in the lee of the prevailing winds (a smoke wand will tell you this), then adding more area for air to get in may be all you need. Or the reverse, if air is trying to get in there, and exhausting (powered or passive) would be called for.
And don't forget to orient cowl vents to draw air out or push it in, depending on which is more effective. If all your existing vents are trying to suck air out already, adding more that suck air out isn't going to help. Turning cowl vents to bring air in, or adding additional intake vents somewhere, may be all you need.
My last boat (Hunter 340) had two ports in the stern berth, one of which opened into the cockpit. I added a smoked plastic louver/screen unit (standard Beckson option) to replace the original screen, and left it open all season. It was under the bimini, but still exposed to weather. Never got water in through it, but it really helped move air through the boat as witnessed by the sudden lack of 'boat smell'. Best $10 I ever spent (found it on a clearance table in a WM), but I'd have spent full price if I had known it would be so effective. No moving parts, either, but needs some breeze to do its work. Point being, of course, there are many ways to skin this cat, some of which are not always so obvious until you do it.
I had also added a louver to one of the hatch boards, but that didn't have as much effect, by the way. And the cowl vents on an H340 are just for show, as they only vent into the space under the 'hood' (Hunter's term), and that's open front and back anyway, along with two little openings to the cabin, so virtually no air was brought in or exhausted through those little flexible pvc cowl vents no matter what as it just came in the front and through the cowl vents and went out the back.
