J
Jim Rice
Now, I'm not a manager of a sailboat company (or connected in any way with the marine industry), but I say:Grab the molds and pop out some more Cherubini Hunters!Update them with modern equipment and engines, and sell them as an upmarket parallel brand.Everyone but H. and Catalina are moving their product lines to bigger and bigger boats. Now is the chance to use molds you probably have out back to create the boats that Baby Boomers will move DOWN to! And if you don't think this is a viable strategy, read the ad copy for J Boats's 32-footer!